iBags.co.za is an independent online luggage and travel accessories store based in Johannesburg, South Africa. They stock the largest selection of travel related products in all the well known brands such as Blunt, Samsonite, Thule, Victorinox, Jekyll and Hide to name but a few. iBags strives to be the ultimate lifestyle travel goods brand in Southern Africa. They are backed by one of the oldest and most respected luggage retailers in South Africa, Wolman's Luggage. 


  • Merchant:  iBags.co.za
  • Industry: Travel Goods and Accessories
  • Base Engine: Variate
  • Markets served:  South Africa
  • Project Budget:  200 Hours
  • Project Plan: 14 Weeks
  • Number of products: 1400

Michael Gonsalves, Founder and Chief Operating Officer at iBags:

"We launched our first iBags.coza eCommerce site in 2011. Our strategy has been to become an extension of our retail stores, offering customers all over Southern Africa the same great products and deliver them anywhere for free. We want the iBags website to provide travelers the same great shopping experience and service as they receive in our retail stores." 

Why did you choose Vaimo?

“We looked at quite a couple of web sites that we were impressed about. Several of them were developed by Vaimo. We also got good and positive feedback about Vaimo from GANT, who is Vaimo’s existing international customer.”

Why did you choose Magento?

“We did not have much experience with Magento eCommerce platform before, but after seeing so many good-looking sites, it seems to be the right platform for us for the future.”

Project Objectives

  • Improve customer experience
  • Position our brand to be at the top of the industry
  • Increase revenues
  • Cutting Edge Design
  • Increase traffic

Interested in learning more? Contact us