The Vodacom 4U Franchise Group, established in 2003, is a lifestyle choice aimed at the energetic, informed, youth market who are looking for the best in technology, style, fashion and lifestyle. Vodacom 4U 73 stores offer in-store design, tailor-made deals, cutting edge mobile technology and the very best in sales support and service. The Vodacom 4U Franchise is managed by Matrix Investments No.2 (PTY) Ltd and operated by Vodacom (PTY) Ltd.



  • Merchant:  Vodacom 4U
  • Industry: Telecommunication
  • Base Engine: Innovate
  • Markets Served: South Africa
  • Web Site: www.vodacom4u.co.za
  • Project Plan: 25 Weeks
  • Project Budget: 704 Hours
  • Number of Products: 1000+

Jarryd Chatz, Youth Specialist/New Business Opportunities Manager at Vodacom 4U:

"We were happy that Vaimo understood our needs to create a new innovative telecommunication website where our customers could easily purchase anything from a Vodacom Contract to Accessories and Airtime, and we could not be happier with what they produced as the end product."

The Challenge

“We had to deal with complex data structures and integrations to many other systems, such as systems for purchasing airtime, inventory systems at our accessories suppliers and systems for vetting customers contract applications.” 

The Solution

“Vaimo developed a solid solution for selling phones and accessories. We have elements of social integration and quite a few user journeys throughout the site. One of the key features is the option to select different devices by choosing colours and other features easily, then being able to select from the available contracts. It is also possible for our customers to customise the data, sms or airtime portion of their contracts, and then apply online for a contract using two different application forms, or also buy phones and accessories for cash.”


  • Find a phone and then choose a contract
  • Find a contract and then choose a phone
  • Buy airtime online
  • Buy data bundles online
  • Fill in contract application forms online


Click here to experience Vodacom 4U’s new web site.

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